Alex is the owner and operator of Sharp Seamless Gutters based in Fort Worth Texas. He runs a family owned and operated company with his two brothers. The DFW area is hyper competitive, Alex came to us looking for a solution to higher quality leads that sell at higher tickets. He's competing with people selling gutter for $3.50/LF. Even in this super competitive market he has seen great results so far. The video on the right is from the first week of Alex starting with TCM Strategy.
Colin started his seamless gutter company 8 years ago in 2015. Since then it's grown to 5 locations nationwide with plans to at least double in 2024. We meet on a Gutter Facebook Form he owns when I saw a post he made about his new company Gutter Launch. At the time my CSR's had limited knowledge about the gutter industry. I hopped on a call with Colin to chat about Gutter Launch to see if it would be a good fit for my team.
Fast forward to today and all of my CSR's are trained in his program. All our CSR's know how to market, sell, and even install gutters before they ever pick up the phone and call a customer. TCM Strategy is the official paid ads partner for Gutter Launch. TCM also runs all campaigns for Colin's 5 locations from Colorado, Michigan, Florida, and North Carolina.
Jeremy is a classic story of the type of person and business we love to work with. Speaking to him at length he told me how he had been burned time and time again by multiple "marketing companies" across multiple industries (gutters, roofing, etc.)
He took a leap of faith even though he had been burned in the past. TCM Strategy used the same processes, strategies, and SOPs we attack each project with and turned his ad spend $$ into exclusive branded appointments within the first 3 days of working together.
Clint has been an amazing partner to work with. He has an extensive background in roofing, remodeling, gutters, home additions, and basically everything construction. After taking a 5 year hiatus he approached TCM Strategy to work with him on starting up a brand new business focusing only on gutter installation.
His focus was having a high volume of lead flow without him having to put in the effort of getting there. Almost immediately we started booking his weeks chock full of estimates. We handle all marketing, appointment setting, route management, followup, systems, and data management.
This allowed Clint to focus on running and closing estimates and installing jobs without all the other headaches that come with running a business. In other words, we did all the boring work so Clint could spend more time in front of his customers.
Matt is has been an amazing partner, and also one of our only direct business partners where we take on all of the ad spend risk for a percentage of the total job. That's right, Matt only pays us once a job has been fully completed. We cover 100% of the ad spend. Crazy.
Matt came to TCM when his business was in the midst of a few changes. Since then he's bought out his original partner, fully systematized his sales process, and has removed himself completely from working on the truck. Super impressive while having a few little ones running around and another on the way.
Our partnership with Matt is the model that we hope to replicate with other businesses like him. If your average ticket is above $3k, most of your business systematized and running out without you, and you are doing over $1M per year, ask about our direct partnership program. ($10,000 buy in)
Cory runs a small gutter business out of Sheboygan WI. A very small market to play around with. We have been able to get him consistent results even with the limited population size. His story might resonate with many people reading this. He has a family he needs to not only provide for, but provide abundantly for.
He came to us looking for consistency in his business. He had been posting organically to his local Facebook page with little return. After we turned ads on for his page we saw an overall lift in business. Since he had been regularly posting online, when potential customers clicked on his page they saw a couple years of content already posted.
Running ads allows Cory to reach more people than he ever could posting organically. We have been able to use our data from across the country to specifically target the homeowners who are most likely to buy in his small area in Eastern Wisconsin.